Famppy Inc. (CEO Haejin Park) announced it will participate in “AWE USA 2025” as part of the Pavilion Seoul XR, taking place from June 10 to 12 in Long Beach, California.
Famppy is an IT and content company specializing in innovative XR (extended reality) and AI technologies that connect reality with digital experiences. Its goal is to make it easy for anyone to create and share interactive content in a web environment.
At the exhibition, Famppy will highlight its proprietary Web XR platform, ‘apoc’, which allows users to easily create and monetize 2D, 3D, AR, and VR content without requiring advanced technical skills or knowledge.
A Famppy representative said, “Traditional XR content has been difficult and expensive to produce, limiting access to large studios and enterprises. With apoc, users can create content directly from their web browser with just a few clicks, eliminating the need for app installations or complex technology. This dramatically lowers the barrier to entry for individuals, SMEs, and large corporations alike.”
The apoc platform is powered by Famppy’s in-house XR engine and AI technology. The AI assists users by automatically composing scenes, recommending 3D assets and templates, and generating optimized content tailored to the user’s goals—all without requiring coding or professional expertise.
apoc also supports cloud-based collaboration, allowing multiple users to work on a project in real time. This significantly reduces production time and costs for corporate teams. In fact, companies using apoc have reported more than 80% reduction in production costs, 78% savings in maintenance costs, and up to a 2,000-fold increase in production efficiency.
The platform is gaining attention particularly in the entertainment, education, and commerce sectors. For example, in the entertainment space, Famppy collaborated with SM Entertainment and CJ E&M to create immersive AR experiences for fans to engage with their favorite artists.
The company stated, “With its intuitive user interface (UI), apoc is easy for non-technical users to adopt. It offers a one-stop platform for planning, producing, distributing, analyzing, and monetizing content. apoc is establishing itself as a powerful XR content solution that minimizes technical barriers while maximizing creativity and efficiency.”
Famppy has earned recognition for its technology and business value through multiple awards and partnerships. Highlights include:
- Selected as one of the Top 50 SMEs in R&D and awarded by the Ministry of SMEs and Startups (2024)
- Ministry of Employment and Labor Award and designation as a top job-creating company (2024)
- Awards from the Ministry of Education and the Ministry of Science and ICT (2023–2024)
- Named the No.1 winner in the ASU+GSV pitch competition for women-led AI education companies (2023–2024)
The company has also participated in CES for three consecutive years and was selected to speak and exhibit at SXSW 2025. Famppy has signed NDAs with LINE FRIENDS for joint content development in the U.S. and formed partnerships with Global Silicon Valley (GSV), the Korean Cultural Center in New York (KCC), Google Cloud Singapore, iMMERSiVELY, Xctuality, and Malaysia’s MLCA to expand into the Asia-Pacific market.
Looking ahead, Famppy plans to expand its global business, focusing on the U.S. market by building local partnerships and working with accelerators and VCs. It also plans to use Singapore as a hub for gradual expansion into neighboring Southeast Asian countries and is exploring entry into European and Middle Eastern markets.
AWE (Augmented World Expo) USA 2025 is North America’s largest exhibition dedicated to the XR industry. The Pavilion Seoul XR will feature not just exhibition booths but also IR pitching, local meetups, and post-show consulting as part of a comprehensive global expansion program.
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